Cold Therapy Pain Relief
Scientifically Proven Cooling

How It Works?
Biofreeze relieves pain in 3 steps using the gate control theory 2,4
Step 1: Biofreeze activates specific cold receptors in the skin and leads to localised cooling through evaporation of key ingredients from the skin2
Step 2: Cooling Biofreeze overrides pain signals to the brain2
Step 3: The cooling effect is perceived over the pain sensation, helping with pain relief2

1. Melzack, R, Wall, P. Pain Mechanisms: A New Theory. Science, Vol. 150, 1965, 971-979.
2. Page, P, Alexander, L. The clinical effectiveness of Biofreeze topical analgesic on musculoskeletal pain: a systemic review. J Perform Health Res. 2017, 1:1-10.
2. Page, P, Alexander, L. The clinical effectiveness of Biofreeze topical analgesic on musculoskeletal pain: a systemic review. J Perform Health Res. 2017, 1:1-10.
Pain signals become
blocked before reaching
the brains
Biofreeze produces
a cold sensation
overriding the pain signals
Cool The Pain
TARGETED COOLING
Applying Biofreeze directly to the skin can bring targeted and effective pain reliefFAST ACTING VIA COOLING
Biofreeze cooling formula is backed by science and research provenLONGER LASTING*
9/10 patients say it lasts longer than a cold pack3
*vs ice packs/cryotherapy
References
- Melzack, R, Wall, P. Pain Mechanisms: A New Theory. Science, Vol. 150, 1965, 971-979.
- Page, P, Alexander, L. The clinical effectiveness of Biofreeze topical analgesic on musculoskeletal pain: a systemic review. J Perform Health Res. 2017, 1:1-10.
- Bishop BN et al. The short-term effects of 2 different cryotherapy methods on acute and subacute, noncomplicated bilateral neck pain. J Perform Health Res. 2017;1:11–17.
- Moayedi M & Davis K. Theories of pain: from specificity to gate control. J Neurophysiol. 2013;109(1):5–12.